In 1972 Gucci becomes one of the first Fashion Houses entering in the watches area, with the creation of iconic models and of great success, combining contemporary spirit and tradition, innovation and craftmanship, fashion and elegance. Later, in 1997, the brand shows a jewellery line of silver to which follows precious jewels and high jewellery. The new contemporary vision embraces codes of styles and the contemporary spirit of the Maiosn, known all over the world as an influent and innovative brand, confirming Gucci as one of the most wanted brands and symbol of the XXI century style. Watches and jewels re made by the experts artisans of Gucci: master watchmakers work in the laboratories of La Chaux-de-Fonds, Switerland, while goldsmiths create magnificient pieces in Italy. Every piece show a Gucci icon, such as the clamp, combining high quality material  to  inimitable Gucci aesthetic.

Founded in 1921 by Guccio Gucci, in the ’70 the brand expands its own line introducing Swiss Made watches. Is followed in 1997 by silver jewels of italian manifacture and in 1999 by a collection of precious jewels. Gucci’s jewels design is a refined expression of an exclusive and modern style, glamour and elegant, and shows iconic symbols such as clamps or monograms. In the most  luxurious expression, Gucci jewels are adorned with gemstones such as, rubies, sapphires and diamonds.